Indie Author Series: Exposure Over Sales

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As indie authors, it’s easy to get caught up in sales rankings—especially on platforms like Amazon, where a single book can have multiple category rankings. However, it’s vital to remember the bigger picture: exposure matters more than immediate

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Indie Author Series: The Necessity of a Business Plan

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A solid marketing strategy or business plan is essential for indie authors who want to achieve their goals efficiently and effectively. I divide my marketing plan into three key phases: pre-publication, publication, and post-publication.

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Indie Author Series: Credible Book Reviews

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For indie authors, seeking and soliciting book reviews before publication is essential. Start early by offering potential reviewers a free copy of your book in exchange for an honest review. Begin this process well in advance, because obtaining

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Indie Author Series: eBook Publishing

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Indie authors can choose to publish their books in eBook format either before or after releasing a paperback edition. However, publishing both formats simultaneously can increase overall sales, particularly for paperbacks. Publishing on Kindle

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Indie Author Series: Eye-Catching Book Covers

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An eye-catching book cover is essential for grabbing readers’ attention. It should be appealing without being too busy, as a cluttered cover can interfere with readability. Most importantly, your book title must be easily readable. Use a clean,

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